Jaemi Aoh

Erie Insurance Corporate

Brand Guidelines

Jaemi Aoh

Gotham is was decided upon the initial stage of the project. One year later, I lead and found a Google Font, Monserrat substitution to save our company thousands each fiscal quarter.

Early in the process we knew iconography needed to pair with not only print but for WCAG standards. Meeting this requirement support the digital brand for ERIE’s UX Pattern Library.